BASF Launches Series of “On the Job” Application Videos
SHAKOPEE, MN, August 28, 2018 – BASF released application videos for 39 Master Builders Solutions brand products including joint sealants, wall coatings, sealers and primers. All videos are two minutes or less and provide contractors with an easy way to view application techniques with a smart phone while on the jobsite.
“We created these videos based on our customers’ feedback,” said Christopher Perego, Industry Sector Manager for BASF. “Contractors are under a lot of pressure to deliver projects on time, on budget and at a high level of quality. These videos allow them to quickly view best practices when on a jobsite, to help ensure a successful application.”